Overview
This report is an interactive report which allows you to view groups of items and their price/demand elasticity across a region and timeframe that you can customize. The price points will be presented as bubbles in a bubble scatter. Larger bubbles indicate more instances of sales occurring at that price. You can change the zoom level of the graph by selecting a portion of the graph, allowing you to better understand the data. Because it is highly interactive, it is not exportable and is only available as a web report at this time.
Price elasticity is a measure of how changes in demand are related to pricing; with some exceptions, as prices increase, demand decreases.
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Default Columns In This Report
- Market
- Mkt. Name
- Item #
- Description
- Category
- Data Points
- Min. Retail
- Avg. Retail
- Max. Retail